We are entrepreneurs just like you.

Mike Randall has over 30 years’ experience in the asset finance sector, having held many senior positions. In 2017 he founded Simply, with a vision to attract the best people and work as one team to help customers and brokers secure the funding they need.

Believing there is an opportunity to challenge the current industry status quo, Mike is focused on recreating the customer experience by challenging current standards. He is also passionate about encouraging cross-sector collaboration which will help all small and medium enterprises across the UK grow and prosper.

Mike is the chairperson of the Leasing Foundation, with a focus on innovation and actively developing young talent.

Ylva is a lawyer by trade with over 15 years’ experience in the financial services sector across Europe and Asia Pacific. She has vast experience in building and managing business operations.

After working in several different functions and organisations, being able to build a company from scratch and get it right from the very beginning is a dream come true for Ylva.  By combining new technology with the best teams, she aims to create a platform which will drive innovation and deliver a superior customer experience, ultimately allowing people’s ambitions and ideas become a reality.

Stef is a qualified accountant and contributes significant and varied experience from his 15-year career in financial services to Simply. He has a degree in econometrics from the University of Stellenbosch, South Africa.

For a long time, Stefan has recognised that the current banking/funding model had to change to prioritise SMEs so that they can grow and flourish. By being part of the entrepreneurial team that founded Simply, he has been able to build a bridge from the funders to enable the success of UK entrepreneurs.

Responsible for Simply’s sales force, John has over 21 years’ experience in the asset finance industry, in both direct and broker markets.

Because John is passionate about creating a seamless, easy and pleasant end-to-end experience for both customers and brokers alike, he has successfully built a team out of some of the best people in the industry. They are real people that speak your language.

Brian has been in the financial services industry for over 40 years and during that time he has developed specialist knowledge in SME sectors such as manufacturing, print and engineering. Early retirement was an option before Simply was founded but he realised that joining the team was an opportunity too good to miss and hasn’t looked back since!

Brian fervently believes in the power of team work, particularly with brokers, because it is vital that providers and intermediaries form a mutually beneficial relationship to meet customer needs.

Roumena Goscomb is general counsel at Simply, overseeing all legal and hr matters. She previously worked as legal counsel at a number of institutions, after starting out and spending the first ten years of her career at Slaughter and May.

Richard Chadwick is chief risk officer at Simply, after seven years at Close Brothers, most recently as commercial head of underwriting. Prior to that, Richard spent eight years at PwC where he qualified as a chartered accountant.

Andy started his asset finance journey in 2005, working at both ING Lease UK Ltd and Aldermore before he joined Simply. In his spare time, he is a keen golfer, footballer and he is also a keen Crystal Palace fan.

Barry has worked in the financial sector since 1985 – employed across a number of finance companies and banks and also operating his own finance brokerage – building many long-term relationships in that time. He is a Liverpool supporter and also enjoys playing squash and golf.

Chris has been in the asset finance sector in and around Yorkshire since 1995, working with many small to medium-sized business across all sectors. He thrives in providing a personal and informative service to his customers. He is a family man with three children and lives near Sheffield, ideally placed to serve the local business community.

Based in the North West of England, Conor combines the ability to provide knowledge and understanding with his expertise in assisting and enabling businesses to grow. Having worked as an operator himself, he understands the complexities of running a small business and believes in providing a professional yet personal approach. He is here to help SMEs achieve their potential.

Dave has spent 28 years in the finance industry and specialises in the transport and engineering sectors. Based in the North West of England, he is dedicated to providing fast responses and innovative finance solutions to his customers. In his spare time, you can find Dave fishing, shooting and playing golf.

Emma has 26 years’ experience in automotive manufacturing, commercial vehicles, heavy plant and transport industries.  A positive customer experience is the heartbeat to how she operates, and prides herself on her knowledge, empathy and ability to understand customer needs whilst providing the right solution. She is a Staffordshire born and raised, working mommy with an energetic 2 year old, ideally placed to serve the local business community.

Gary has 20 years’ industry experience and joins Simply after nine years at Close Brothers Asset Finance where he was responsible for the Northern Ireland Asset Finance sales team. Gary is fully tuned into the funding needs of local small and medium-sized enterprises in the region, and knows there is a growing demand for SME finance. He has full responsibility for Simply’s offering in Northern Ireland and is keen to provide flexile terms and excellent service to his customers. Gary is keen traveller and mountain biker.

Garry has over 35 years’ experience in the transport industry and has gained a wealth of knowledge from driving and selling trucks, as well as selling new and used plant and equipment. He is even a qualified transport manager and a CPC (Certificate of Professional Competence holder. Well-respected in the industry, Garry is always happy to help and offer advice when businesses are purchasing any type of equipment. When he is not out visiting customers, he enjoys spending time with his family in Norfolk, live music and playing in his blues band.

Gordon has been in the Asset Finance industry for 11 years, helping SME’s all over the country.  He really enjoys providing a personal service to all of his customers, and helping from enquiry through to completion,  He is a family man, with 2 children and lives in Woburn, Bedfordshire, but enjoys travelling to meet his customers face to face to help them .

Grainne has worked in banking for the last 20 years and has spent time at both Danske Bank and AIB before joining Simply. She has a wide range of experiences, dealing with new start-ups to high-net-worth, well-established businesses.

Greg has over 25 years’ experience in the business finance sector, supporting dealers, manufacturers and end-users across the UK, dedicating most of his time supporting the UK’s construction and recycling industries.  Outside of work, Greg enjoys golf and cricket.

Jeremy has over 30 years’ experience in the corporate finance sector and has worked for a number of large financial institutions in this time.  He specialises in materials handling and refinancing and gets real satisfaction from supporting small and medium-sized businesses and helping solve their challenges.  When he is not working, he enjoys running and spending time with his family.

Jordane has experience in dealing with a wide range of businesses, from new starts to well-established firms, as well as high net worth individuals. She enjoys working with businesses to achieve their full potential. Based in Shropshire, Jordane thrives on providing a professional and personal service to her customers. When she is not working she loves spending time with her family.

Liam has spent over ten years financing businesses in the manufacturing sector and he has built solid relationships with numerous customers, suppliers, dealers and brokers. Outside of work, Liam enjoys spending time with his family, watching football and mountain climbing.

Based in Surrey, Louise has over eight years’ experience in the asset finance industry and has become a specialist in the transport, construction and recycling sectors. The highlight of her job is being able to help SMEs start from scratch and be a part of the business growth and development. When not at work, you can find Louise in the gym, enjoying a glass of wine and more recently, playing golf.

Michael has worked in asset finance for 4 years, supporting brokers and introducers in the Midlands, as well looking after agricultural broker relationships.  He’s based in West Berkshire and enjoys canoeing, paddle-boarding and sailing.

Patricia has worked in the banking industry for 16 years, and specifically in the asset finance space for nine of them. She loves to spend time with her family and is a box set aficionado.

Penny has spent almost 30 years working in the finance industry and has become the ultimate specialist in the construction, recycling and transport sectors. Having experienced every financial scenario imaginable, her vast knowledge enables her to provide an enviable service to customers. Her sole aim when working is to provide first class service and nothing makes her happier than receiving customer referrals. When not working, who would have guessed that Penny loves anything ‘zombie’ from watching The Walking Dead to attending Film and Comic Cons. She is also a fanatical Sheffield Wednesday supporter.

Based in Surrey, Richard has worked in the asset finance industry for over 15 years and in that time has become a specialist in the transport industry. Richard concentrates mainly on trucks, trailers, coaches and volumetric mixer trucks. The highlight of his job is helping businesses grow and supporting them in both good and bad times. When not at work, Richard loves spending time with his twin boys and is an avid rugby fan.

Based in the North West of England, Richard specialises in the construction and recycling sector and excels in giving the best service to customers. When not working, he enjoys Judo, rock climbing and rugby.

Ross has over 14 years’ experience in asset finance and six years in the motor trade. He has helped fund many Scottish firms – both new start businesses and those that require refinance of assets for equity release. His expertise is wide-ranging with specialist knowledge of the transport, construction, and agricultural sectors in Scotland.

Prior to joining Simply, Tayler worked at Metro Bank. During his time in the Metro Bank asset finance division, he thrived providing proposal, payouts and customer service support to SMEs and brokers and was nominated for the Leasing World ‘next generation award’. Outside of work, Tayler is a big Chelsea fan, and enjoys spending time with friends and family.

With 9 years’ experience in the finance industry, Tom’s search for a new challenge led him to Simply. He loves to chat with customers to explore potential finance options and using his industry knowledge to provide support for SMEs. Tom has three children, loves sports, and volunteers at a local rugby club in his hometown in Yorkshire.

Tony has over 34 years’ banking experience, spanning four different providers.   In the summer of 2018, he decided to take early retirement but has now decided to join Simply on a flexible part-time basis. He spends his free time with his three grandchildren and playing golf.

Willem started his career in the banking industry 21 years ago, when he joined African Bank in South Africa as national broker manager. In 2002, he relocated to the UK and gained exposure to the asset finance industry, working for BNP Paribas and Close Brothers Asset Finance. Willem has extensive experience, is passionate about client service and is proud to have been able to help a number of sole traders become successful companies. When not working, downtime is usually spent with family and friends. Willem also spends time his family, visiting new places on their motorcycles. He also follows the F1 Championship, Moto GP, superbike races and is a huge rugby fan.

Since joining Simply, William initially worked closely with our strategic broker partners across the UK to develop our offering and demonstrate our commercial appetite and be a supportive funder to their valued SME customers. In recent times William has now progressed to being Head of Scotland where he leads our team as they deliver the Simply offering to customers, brokers and dealers all across Scotland. Prior to joining Simply, William has had a long career in the leasing/rental & hard asset finance space where has worked for a number of funders.