Are you a journalist or simply interested in what we’re up to? Then look no further.

For media and press enquiries please email:

News Intro
Simply Goes Live with Lendscape’s Asset Finance Platform

Specialist business lending provider Simply Asset Finance has successfully gone live with Lendscape’s Asset Finance platform, marking a critical milestone for the business as it looks to optimise business growth and further improve customer experience.  


Unleashing potential with smart technology 

With Lendscape, Simply Asset Finance will benefit from back-office operations being more connected and efficient, enhancing its ability to support rapid growth and adapt quickly to dynamic market conditions. The transition to Lendscape’s fully cloud-native, open API system also provides Simply Asset Finance with a foundation for further innovation, with its greater flexibility and smart technology openings the door to new creative possibilities.  

Ylva Oertengren, COO of Simply comments: “Our aim has always been to pioneer industry transformation and deliver exceptional customer service, supported by the best teams and cutting-edge technology. This technology is also a springboard for innovation, enabling easy integration with other providers, diversification of business channels, and the swift introduction of new and innovative products for current and future customers. Everything that comes next will be built on this foundation.” 

Commenting on the precision of the Lendscape platform, Ylva added, “We reconciled the numbers, and it’s penny-perfect.” 


Zero business disruption 

The migration of Simply’s c. £0.5bn book to the Lendscape platform was completed entirely to plan and was seamlessly executed with no interruption of service, an achievement underscored by the fact that users were able to engage with the intuitive system from day one without any issues.  “Our customers are our first priority, and maintaining continuity throughout this process was essential,” said Ylva.  “I’m delighted to say that the migration was achieved with zero business disruption.”  


A collaborative success 

Steve Taplin, Managing Director at Lendscape, comments: This is a significant step on an exciting journey, and a testament to our collaborative partnership.  Simply’s incredible team worked closely with our experts to build a platform that paves the way for future growth and innovation, founded on the knowledge and expertise of the Lendscape team. The outcome is a transformative product engine within their tech ecosystem that offers new capabilities for customer acquisition, mid-life management, end of life processing, and more – whatever their ambitions may be.  We’re proud to partner with Simply, and look forward to continuing to work together on driving innovation and better lending experiences.” 



Media contacts 


For Simply Asset Finance:  



For Lendscape:  

Iain Gomersall

Content & Communications Manager, Lendscape


About Simply Asset Finance  

Simply Asset Finance was founded in April 2017 by a team of asset finance specialists, in response to the need for innovation and disruption in the sector.  It offers an alternative financial model to banks and looks beyond a balance sheet and credit rating, supported by a digitally enabled customer journey. Simply Asset Finance consider a customer’s potential and work with them to identify and implement the best solution to help them succeed. Their highly experienced sales team is made up of people with extensive knowledge of the industries they lend to. This means they understand the day-to-day challenges that businesses face and the dedicated support teams guide customers through the process, helping them every step of the way. 

Simply Asset Finance has lent more than £1bn to over 6,000 small and medium businesses across a wide range of sectors including transport, construction, manufacturing, recycling, and agriculture.